Data modeling & access

  1. How does the Cognos 8 platform access data from all my sources?
  2. How does the Cognos 8 platform deliver consistent information in terms business users understand?
  3. How does the Cognos 8 platform ensure accurate information is used to drive performance?
  4. How does the Cognos 8 platform make data modeling easier?

System Administration & Management

  1. How does the Cognos 8 platform provide reliable performance?
  2. How will the Cognos 8 platform help me meet and exceed my service level agreements?
  3. How will the Cognos 8 platform help me manage environment change?

Deployment & architecture

  1. How does the Cognos 8 platform leverage my infrastructure today and tomorrow?
  2. How does the Cognos 8 platform help further our performance management capacity?

Report Authoring

  1. How does IBM Cognos 8 BI meet all the reporting needs of the professional report authors in my organization?
  2. Can you use IBM Cognos 8 BI to create an environment where business users leverage the tools and information they need in one authoring environment?
  3. How can users distribute reports and information to consumers in different formats and locations?

Consuming Reports

  1. How can BI meet the needs of all users in my organization?
  2. Is it easy for people to find the right information? Does the software support user self-service?
  3. How can business users access relevant information wherever and whenever they want?