Cognos® and BetterManagement.com Deliver e-Business Success
-- New online resource provides timely, insightful guidance on achieving e-Business profitability --
Burlington, Mass. and Beaverton, Ore., July 20, 2000Cognos® (Nasdaq:COGN; TSE:CSN), the world's largest and most successful business intelligence company, and BetterManagement.com, the leading performance management Internet portal, today announced the launch of The Business Intelligence (BI) Authority. With Cognos' sponsorship and expertise as the market leader in business intelligence, The BI Authority delivers the information needed to develop and implement successful e-business strategies.
Through The BI Authority, companies can discover how to use business intelligence to create a competitive advantage, increase revenues and drive business performance, while strengthening customer relationships. The BI Authority's community section enables executives to interact and discuss e-business issues with their peers, share their successes and make recommendations in using business intelligence tools and strategies.
"We are very excited to team with BetterManagement.com to provide this dynamic Web-based community resource to companies looking to understand the key factors impacting their e-business initiatives to drive top-line growth," said Ted Jandl, Cognos vice president of North American partner channel sales. "The BI Authority is a valuable resource for companies creating an e-business infrastructure that allows them to efficiently manage their business at Internet speed. Most companies have recognized that growth, profit and success revolve around their ability to effectively use BI for every process or transaction."
Jeanette Slepian, president of BetterManagement.com, said, "Growth of the Internet has created great interest on behalf of senior executives, who are interested in leveraging their current business models to embrace Web commerce and customer relationship management, while leveraging the value of their business partnerships. The BI Authority's goal is to educate executives in how to develop effective and profitable e-business strategies. We're thrilled to be working with Cognos, the leading provider of business intelligence solutions, to deliver this new Website to the market."
The BI Authority features weekly audio presentations, online seminars and a wide array of case studies, white papers and articles concerning business intelligence. For example, "The Management Minute" hosts Cognos executives and other experts who discuss current trends, insights and concepts concerning data warehousing, customer relationship management and e-business. "BI technology," covers recent advancements in business intelligence tools and technologies.
About BetterManagement.com
BetterManagement.com is the leading Performance Management Internet portal. BetterManagement.com offers in-depth, on-line "Authority websites" for selected management concepts aimed at improving an organization's performance. Topics covered include value-based management, profitability analysis, strategic enterprise management, activity-based costing/management, business intelligence, and performance scorecarding. The websites feature in-depth content, B2B commerce, and the E2E (executive to executive) Community. Authority web sites include The ABC/M Authority (www.bettermanagement.com/abcmauthority), The Scorecard Authority (www.ScorecardAuthority.com), The Business Intelligence (BI) Authority (www.BIAuthority.com), and The Supply Chain Authority (www.SupplyChainAuthority.com).

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