Cognos® Sales Wins: Dealtime, ITXC & The Credit Store Leverage the Combined Power of Cognos and Microsoft
-- Cognos Extends the Value of Microsofts OLAP Services to Joint Cognos and Microsoft Customers --
Burlington, MA, July 18, 2000DealTime, ITXC Corp.
(Nasdaq:ITXC) and The Credit Store have leveraged the combined power of
Cognos® (Nasdaq:COGN; TSE:CSN) and Microsoft (NASDAQ:MSFT) to enhance
decision-making across the enterprise, drive enterprise-wide performance
and better understand their customers. These companies have selected the
Cognos enterprise business intelligence solution and Microsoft SQL Server
OLAP Services to enhance their e-business processes and run their
businesses more effectively, efficiently, and at a lower cost. Cognos is
the worlds largest and most successful business intelligence
company.
Cognos true end-to-end BI solutions let companies of any size
fully leverage the power of Microsofts SQL Server 7.0 and SQL Server
OLAP Services. By delivering a complete set of solutions for the Microsoft
data warehousing platform, Cognos users can easily build data marts,
identify trends, access detailed information to produce or review reports,
perform sophisticated analysis to develop business models and forecasts,
and explore OLAP data through multi-metric visualization. Cognos BI,
together with OLAP Services, provides a robust production system that
offers a best-in-class intelligent data warehousing solution.
Cognos works closely with its direct sales force and extensive global
partner network to supply and implement business intelligence solutions
for joint Cognos and Microsoft customers. The following customers have
recently purchased Cognos enterprise BI solutions and integrated
them with Microsoft SQL Server OLAP Services:
DealTime (www.dealtime.com)
DealTime, the worlds leading online comparison shopping service, is a
gateway to a rich information exchange between consumers who are ready to
buy and merchants who want to sell a wide variety of consumer goods and
services.
"By choosing Cognos, DealTime can simplify the complexity and improve
the effectiveness of our business intelligence solution," said Ted
Silverman, vice president of retention and metrics at DealTime. "Cognos
will assist us in gaining valuable insight into our customer base which
will allow DealTime to make better business decisions and develop a more
robust customer retention strategy."
Cognos business partner, Pinnacle Decision Systems, headquartered in
Middletown, Connecticut, implemented the Cognos solution deployed at
DealTime.
ITXC Corp. (www.itxc.com)
ITXC Corp. is the service providers service provider and operates
ITXC.net, the worlds largest Internet telephony network with 258 IP
PoPs in 151 cities in 60 countries.
"As the Internet telephony market has matured, ITXC has seen a serious
need for analytic applications such as Cognos business intelligence
solution and SQL Server OLAP Services," said Lee Cascio, director of
development at ITXC Corp. "Our clients work in Internet time and ITXC
needs to have our internal solutions up and running very quickly so we can
get results to our customers. We selected Cognos and SQL Server OLAP
Services because they are easy-to-use, packaged applications that can
digest our data, analyze and report on all facets of our business, and
allow us to provide incredible customer service to our clients."
Cognos business partner, Weidenhammer Systems Corp., based in East
Petersburg, Pennsylvania, is implementing the Cognos solution at ITXC.
The Credit Store (www.creditstore.com)
The Credit Store, Inc. is a technology-based, financial services company
that provides credit card products to consumers who may otherwise fail to
qualify for a traditional unsecured bank credit card.
"Using Cognos and SQL Server OLAP Services to analyze and stratify
critical data allows our business units to evaluate portfolios faster and
more accurately than the competition. This gives us a clear advantage in
the competitive financial services marketplace," said William Buriak, The
Credit Stores chief information officer. "Cognos has helped make our
business processes more efficient, and allowed us to take full advantage of
our investment in Microsoft technology. Its been a dynamite
combination."
Cognos Premier Partner, Insightformation Inc., based in Minneapolis,
Minnesota, implemented the Cognos solution deployed at The Credit Store.
Cognos BI solutions can be deployed across the entire enterprise,
and provide complete, manageable solutions for users across Windows clients,
servers, and zero footprint OLAP Web client. Cognos fully supports
Microsoft technologies and standards, such as OLE DB, OLE DB for OLAP,
MDX, Digital Dashboard, Windows 2000, SQL Server, Excel, Office and IIS.
"Microsoft is taking business intelligence to a broader market, making
OLAP a mainstream technology. Our relationship with Cognos helps expand
the reach of business intelligence on the Microsoft platform to a broader
audience," said Steve Murchie, SQL Server group product manager at
Microsoft. "Cognos business intelligence offerings provide our SQL Server
OLAP Services customers with a depth and breadth of reporting and analysis
solutions that harness the power of SQL Server."
"Cognos enterprise business intelligence solutions integrated with
Microsofts SQL Server 7.0 and SQL Server OLAP Services provide the
most complete, end-to-end BI solution for our mutual customers," said
Patrick OLeary, Cognos vice president of strategic alliances.
"Cognos unique zero-footprint Web deployment allows customers to
quickly deploy powerful BI solutions to thousands of individuals across
their extended enterprise without the complexity and slow response times
associated with plug-in or applet-based methods."

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