General & Keynote Sessions
Get the big picture perspective on business intelligence and performance management. Learn proven strategies for boosting business performance. Hear how the recent IBM acquisition will deliver what you need to maximize success. And see what the future holds for the performance-driven enterprise.
Accelerate Performance — General Session, Tuesday, May 13
Rob Ashe, General Manager, IBM Cognos Business Intelligence and Performance Management
Ambuj Goyal, General Manager, IBM Information Management
Peter Griffiths, Vice President, Worldwide Research and Development
Leah MacMillan, Vice President Product Marketing, Cognos
- Discover how your organization can maximize your BI and performance
management deployment to achieve maximum business impact. Rob Ashe will
share his vision for accelerating
your company’s enterprise-wide performance
management initiative. Ambuj Goyal will share IBM’s commitment to continued
innovation in BI and performance management, and the combined value that
IBM and Cognos deliver to drive business optimization.
- Then, dive deep into the Cognos product vision and roadmap with Peter
Griffiths, Vice President, Worldwide Research and Development, and Leah
MacMillan, Vice President, Product Marketing, as they give you a firsthand look
at the latest breakthrough capabilities in business intelligence and performance
management.
Accelerate Innovation — General Session, Wednesday, May 14
Les Rechan, Vice President, Worldwide Sales, Services and Solutions, Cognos
Don Campbell, Chief Technology Officer, Cognos
Graham Mackintosh, Vice President, Strategy and Business Development, Cognos
- Explore the future of performance management and what it could mean for your organization. Les Rechan, Don Campbell and Graham Mackintosh will show you what is possible when you harness the power of leading-edge technology to drive pervasive performance management. You'll also hear about the strategies leading companies around the globe are applying to transform performance management innovation into business success.
Accelerate Imagination — General Session, Thursday, May 15
Don Tapscott, Chief Executive of New Paradigm
- World renowned visionary and thought leader, Don Tapscott, will share his insights on the dynamic new paradigms shaping technology and business today and tomorrow. Don provides business strategy consulting to organizations worldwide and has authored 11 widely-read books about information technology in business and society.
- An interview with Don Tapscott. Cognos recently asked Don Tapscott about his new book, Wikinomics, and what attendees can expect from him as a Keynote Speaker at Cognos Forum in May.
Read the interview.
Host for Cognos Forum 2008 — Mark Jeffries

- Back by popular demand (for the third time) to host Cognos Forum is economist, former stockbroker, and TV host Mark Jeffries. Mark is a trusted adviser and communications consultant to some of the world's largest and most successful corporations.
- An interview with Mark Jeffries. Cognos recently asked Mark Jeffries about his new book, What's Up With Your Handshake?, and what
attendees can expect from him as host of Cognos Forum in May. Read the interview or listen to the podcast.
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